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Digging Up the Roots of Virtual Event Platforms

Platform Roots In our line of work, we spend a lot of time translating our clients’ virtual event requirements and budget into a platform choice, and then communicating that recommendation.  When discussing the various platform options available to run a virtual event, it can be helpful to understand their genesis and what that history means…

Webcast Event Life Cycle

Every event needs planning, whether it’s a five-year-old’s birthday party, a corporate event, or an internal business meeting. This includes webcasts. A quality webcast that has any chance of showing a positive ROI needs thorough planning with a detail-oriented manager. This is why Worktank came up with the Event Life Cycle. Planning Before anything can…

Webcast, Webinar, Whatever

The technology to support sharing and broadcasting information on the Internet has accelerated past our ability to nail down useful and static definitions for what’s happening. So what!? I assert that we shouldn’t get too hung up on the nuances of what constitutes a webcast versus a webinar, or a digital event versus an online…

In the News: MediaPlatform & Worktank – Moving from Web Conferencing to Rich Media Webcasting

MediaPlatform recently wrote this case study of our partnership. For a PDF download, please visit MediaPlatform’s website. Worktank is one of the world’s top producers of corporate Web meetings and webinars. Until recently, the company relied on a standard Web conferencing software package for its clients’ online events. However, in 2009, the company experienced a…

MediaPlatform Announces Partnership with Worktank

MediaPlatform Signs New Media Producers for Webcasting Blue Sky Broadcast, Still N’ Motion, Worktank, and WindRose Join MediaPlatform’s Growing Partner Network LOS ANGELES, CA–(Marketwire – November 2, 2010) – MediaPlatform, the webcasting software and media management platform provider, today announced the addition of four new media production companies to its growing partner network. Blue Sky Broadcast,…